Strat's are the AK47 of guitars, hell they were nearly made in the same year. they are cheap, easy to build and reliable. the Fender guitar is based on tradition, they are trying to keep to their roots. but i agree that it is an old design and that they use cheap methods, but a lot of people seem to think they are excellent. that's why they haven't changed the heel joint i guess. Fender are trying to use new heel methods on their cheaper model guitars, but they will never change the huge bolt-on heel on their tradition US made Fenders. i think that if Fender made the heel like an Ibanez all access neck joint, they would be a lot better. both companies are multi-millionares, they should be able to figure out something and come to an agreement. i say screw tradition, if you can make a guitar better, go for it! [that's pretty much Ibanez's motto] overall i think the Strat is extremely overrated. the design is very old and has many design flaws, so does the Les Paul. then there comes people opinions. i think the RG is much better design. in conclusion, i think the invention of the Strat is just as great of an innovation as the Humbucker, the Floyd Rose and the Neck Thru <<< they all have design flaws as well.